Company News, Marketing News

Aveeno #SkinVisibility Campaign Addresses Underdiagnosis and Treatment of Eczema on Black Skin

Skin condition is underreported and undiagnosed.

Author Image

By: Christine Esposito

Editor-in-Chief

Johnson & Johnson's Aveeno’s new campaign, #SkinVisibility, is addressing the underdiagnosis, care and treatment of eczema on Black skin, which the brand say is of the most prominent chronic diseases impacting the Black population today. To help address Black skin health inequities, Aveeno aims to help 100,000 “Eczema Warriors” find relief in the next six months through educational resources, tools, and products, which begin their rollout today.   Tapping into its rich scientific leg...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters